film career hacks

VTB 011: Film Career Hacks – Interview with Shmuley Hoffman


We cover film career hacks as Steve interviews film entrepreneur, Shmuley Hoffman. Shmuel’s niche is the non-profit arena but his knowledge extends across all film and video business endeavors. This is a must listen to podcast as it is filled with a mini seminar on how to best serve your clients, no matter what your niche or industry.

Film Career Hacks – Interview with Shmuley Hoffman

  • Hacking the System (7:46)
  • Sense of Humor with Clients (11:12)
  • Silver Bullet (21:50)
    • Build Your Portfolio (WordPress)
    • Portfolio Template
    • Blog twice a month about tips and tools
    • Show off Work and Process
    • Site is educational tool for your audience
    • Capture Emails
  • Attracting the Right Audience (32:57)
    • Show only relevant work
    • Drill Down
    • Social Media
      • Email first
      • Determine which has best ROI for you and focus on it
  • Converting Audience into Buyers (48:37)
    • Testimonials
    • Questionnaire
    • Follow Up Email before the sale
  • Final Thoughts (1:15:37)
    • Look Stelar A to Z
    • Be Prepared to Say No

• Meet the Authors • Perry & Steve

Steve Washer and Perry Lawrence bring you the best news about all things video. Production, Software, Tips, Resources, Gear... you name it, thay bring it!

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